Signals
over noise.

My name is Blagovest Dimitrov, and I'm a product designer and Framer expert with a background in digital products, media, and web design.

Over the years, I've worked across digital publishing, product design, and websites, which has shaped how I think about building things online. I care about clarity, trust, usefulness, and making digital experiences feel well considered from the start.

I also hold a Bachelor's Degree in Psychology / Applied Criminology from Canterbury Christ Church University. That background still influences the way I think about attention, behavior, decision-making, and credibility online. It plays a big role in how I look at products, content, tools, and the way people interact with them.

This blog brings those interests together in one place.

I write about AI, digital tools, product thinking, and modern online workflows in a way that is practical, clear, and grounded in actual use. I'm less interested in hype and more interested in what is genuinely useful, what holds up over time, and what makes sense in real work.

My background in product design gives me a strong filter for that. I tend to look at tools and platforms through usability, friction, trust, and overall value. Combined with my experience in Framer and digital publishing, that shapes not only what I write about, but how I think this blog should feel and function.

As the blog grows, I'll be sharing practical guides, tool breakdowns, commentary, and experiments based on my experience in design and digital work. The aim is to build something useful, reliable, and easy to come back to.

At its core, this blog reflects how I work: with curiosity, clear standards, attention to detail, and a preference for substance over noise.